
DALLAS, TX – March 5, 2026 – YEA Media Group (YMG) proudly announces the launch of a ground-breaking new 24-7 Adult Hits / Adult Variety format called, Greg FM.
A refreshing new approach to the format, hosted by syndicated personality, Greg Beharrell. The development of Greg FM has been years in the making, combining the creative genius of Beharrell, the radio wisdom of consultant, Mike McVay and YMG.
Musically, Greg FM is a blend of Adult Hits and Adult Variety, featuring artists such as Journey, P!nk, U2, Joan Jett, Sugar Ray, Alanis Morissette and more.
“Greg Beharrell is the funniest person in radio, so we thought, why limit him to one daypart,” said Shawn Nunn, President at YMG. “Adult Hits and Adult Variety needed to evolve, and now it has with Greg FM. On Greg FM, the callers will be fresh and real, the music will be on target, and listeners will keep coming back because you truly never know what will happen next. There’s nothing else on the radio like Greg FM.”
When reached for comment, Greg Beharrell – who is Greg FM – seemed to speak about himself in the first, second, third and fourth person, “I was talking to you and Greg about the narrative causality being very happy to launch Greg FM.”
To learn more about Greg FM, reach out to YMG’s Director of Affiliate Sales, Scott Kerr at scott@yeamediagroup.com
